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zigmundwah
Joined: Apr 20, 2007
# Posts: 1
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Posted: 2007-Apr-20 20:34
Name of Site/Business: Offshore Business Resources
Site's Main Purpose: Information
Please Review the following:
Search engine marketing. Can the pages be reasonably well indexed by search engines?
Additional Comments/Notes
I am actually posting this for a Panamanian friend. She has been told by her boss to get the site to the top of the list in google and yahoo, or she will lose her job. She has zero internet experience (is a 21 year old law student), and is feeling somewhat flustered. Any advice/feedback you can give is truly gratefully appreciated.
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OAC
Staff
Joined: Jan 25, 2001
# Posts: 6806
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Posted: 2007-Apr-21 08:52
Hmmm. If her boss is like that, then she should leave now. Perhaps next he is going to ask her to perform heart surgery on one of his clients and if she doesn't do that right, he'll fire her. That's about what he is asking her to do - something highly skilled when she doesn't have those skills (and why would she? She is a law student, not a search engine optimizer).
I analyzed the page using my Page Analyzer and was surprised to see that "tax" and "planning" didn't even rate as far as keywords on the home page.
Her boss needs to define for which keywords he wants to have high ratings. The site is doing extremely well for some terms e.g. "offshore business protection", it is #5 in Google.
I would have thought "tax planning" was an important target keyword phrase but the site doesn't seem to be targeting it.
So, add more content which targets other related target keyword phrases.
As an FYI, I find the left menu overwhelming - almost offensive. The font doesn't need to be that big. I get supicious of sites that "shout". Such large fonts are the equivalent of shouting. Perhaps some of this site's potential clients do too.
My 2 cents.
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OAC
Staff
Joined: Jan 25, 2001
# Posts: 6806
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Posted: 2007-Apr-21 08:57
PS: There is a typo on the virtual office page.
This: "Dailey" should be: "Daily"
She should do a careful spell check of the whole site.
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