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    Forum Index · Search Engine Forums · SEF Community and Networking · Professionals Corner · Small Dynamic Sites - how to promote
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    webpresence
    Joined: Sep 22, 2004
    # Posts: 18

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    Posted: 2004-Sep-22 14:56
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    Hi all,

    I have a small dynamic e-commerce site that I have been asked to promote however I'm having problems trying to nail down which solution would best suit.

    The site contains approx 10 pages, selling approx 40 products online. Considering the limited number of pages I'm assuming XML trusted feeds are not the answer.

    Also, it is apparent that standard SERP promotion would not work due to the dynamic url's.

    PPC is one solution, however due to the limited values of the goods (£2-5) this would not prove cost effective.

    Each page as an URL similar to the one below:
    www.mydomain.co.uk/cgi-bin/filename.cgi?Wish=000B0050001A0000622CEBEA

    Any ideas? Thanks for your time.




    sandiegomedia
    Joined: Sep 16, 2004
    # Posts: 19

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    Posted: 2004-Sep-22 17:17
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    URL Rewrite, MOD_Rewrite for apache servers, and ISAPI for IIS servers. These will help with a static looking URL string.

    Make sure your CMS can assign unique titles to each page, the title tag is very important, but if you cannot assign titles to the page, you can generally create a unique title by using some of the on page variables like product name and category name.

    Ensure your site has text based navigation. Which will allow the spiders to fully index your site. You'll be surprised how well you end up doing with just these few changes.


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