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Forum Index · Search Engine Forums · Marketing , Traffic Building and Advertising · Pay Per Click - Google/Yahoo & Others · What is the minimum cost of a Keyword?

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Member	Message
alisha0512 Joined: Jun 10, 2008 # Posts: 24	Posted: 06/16/2008 04:34 am please tell me for PPC, what is the minimum cost of a keyword? (Copy Shortcut)

los_angeles_seo Joined: Jun 12, 2008 # Posts: 30	Posted: 06/16/2008 04:39 am depends on the keyword (Copy Shortcut)

jwm909 Joined: Jun 19, 2008 # Posts: 5	Posted: 06/19/2008 12:43 pm The minimum cost of your keywords are determined by several factors, which collectively are called the Quality Score (AdWords terminology). A "Great" Quality Score is bestowed on keywords that are very relevent; may have a high clickthrough rate (CTR), relevant ad text, and a unique/relevant landing page. Generally, as any one or more of these attributes decline in quality, your minimum bid will increase. (Copy Shortcut)

SportsGuy Moderator Joined: Aug 30, 2002 # Posts: 3581 Website	Posted: 06/19/2008 12:48 pm ...also depends on the platform - minimums are not standard base dona keyword - each ad platform has it's own limits... (Copy Shortcut)

alisha0512 Joined: Jun 10, 2008 # Posts: 24	Posted: 06/24/2008 04:46 am What is CTR? (Copy Shortcut)

g1smd Moderator Joined: Jul 28, 2002 # Posts: 10152 Website	Posted: 06/24/2008 05:13 am http://google.com/search?q=ctr (Copy Shortcut)

Forum Index · Search Engine Forums · Marketing , Traffic Building and Advertising · Pay Per Click - Google/Yahoo & Others · What is the minimum cost of a Keyword?

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