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Keyword Research - The Key to SEO Success! (In: Google)
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sandinternet
Joined: Nov 04, 2007
# Posts: 1
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Posted: 2007-Nov-04 21:09
Hello Everybody
I was thinking, could you do the following or is there an analytics software doing the following?
When someone searches something on google lets say, "Tuning for Audi A4" and i have an Adwords Ad running on the term "Tuning" then the ad running with the keyword "tuning" will show up (if it is broad match).
Now if this someone then clicks this ad showing up for the keyword "tuning" will i then be able to - in some analytics system - see what that someone searched for in this case "Tuning for Audi A4"? (I believe this can be found through the "http referer"
This would be great for including more keywords to my list!
So the analytics software on our server/site should show the following, what keyword frase someone has searched on google and then show what the keyword in the adwords account is. Like this.
Searcher searched for: Keyword on adwords ad:
"Tuning for audi a4" "Tuning"
I know this can only be done if the searcher actually clicks the ad and come to our site, so you can get the "HTTP referer" and you might also have to "tag" the URL on the adwords ad, to see what keyword triggered the ad.
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g1smd
Staff
Joined: Jul 28, 2002
# Posts: 10438
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Posted: 2007-Nov-04 23:24
You can also get a list of words people used to find your site using Google's Webmaster Tools.
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flyingrose
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Joined: Oct 30, 2003
# Posts: 3361
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Posted: 2007-Nov-06 21:29
Are you asking if you can find out what the actual search phrases are that triggered your broad match ad. The process The Serpzone explains for seeing actual search phrases using Google Analytics could be useful.
I have suggested that he provide how-to information on the assumptions required to implement this strategy. There are other similar processes as well as tools such as Hittail that may be what you seek.
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