Printer Friendly Version
Email this thread to a friend
|
Featured Web Site Template |
|
There are 0 guests and 1 members in the forums right now.
Reflects user activity within the last 5 minutes
|
|
| Member |
Message |
unreviewed
Joined: Dec 07, 2000
# Posts: 6776
|
Posted: 2005-Mar-01 16:39
"So, I think I have a scoop. I've discovered that Yahoo is very quietly testing their new contextual advertising program for blogs and other small publishers, a la Google Adsense.
Ken Rudman is a product manager at Yahoo-owned Overture, and his blog features contextual Overture ads throughout. His homepage shows the vertical two-ad format, monthly archives show a three-ad horizontal format, and individual entries show another variation of the horizontal format. The ads have decent relevancy, especially considering its early state."
Read all about this at,
http://waxy.org/archive/2005/02/28/yahoos_c.shtml
|
 |
unreviewed
Joined: Dec 07, 2000
# Posts: 6776
|
Posted: 2005-Mar-01 16:41
More on it here,
http://www.10two.com/blog/2005/03/yahoos-adsense-or-is-it.html
|
|
Logan
Joined: Aug 14, 2002
# Posts: 3749
|
Posted: 2005-Mar-01 17:02
Thanks for the info - i've been keeping my eye on this as well in anticipation. Seems like any official announcements are a bit premature still - but i'm hopeful that it is sure to come.
I'm interested to see in the future if tos/policies are impacted by having a/another 'competitor' in the marketplace. Is this more of a 'threat' to google's bottom line than microsoft's development of search is? i think it has big potential to shake bottom lines up a bit in the short term.
If you are making good money with adsense, why would you change? To make better money with Yahoo? Okay sure.
|
|
bhartzer
Staff
Joined: Jun 08, 2000
# Posts: 7042
|
Posted: 2005-Mar-01 17:06
That's a great find! I'm looking forward to Overture competing with Google when it comes to contextual advertising.
By the way--MSN is also quietly testing their own PPC and contextual advertising program, as well. No word on when it's going to be rolled out, though.
|
|
unreviewed
Joined: Dec 07, 2000
# Posts: 6776
|
Posted: 2005-Mar-01 17:48
One way that Yahoo and MSN could quickly gain market share from current Adsence publishers, would be to “not” follow G’s rule that competing contextual ad’s can be shown on the same page. For example if a publisher could display top paying ad’s from both Yahoo and MSN, that I think would be more attractive to most publishers.
|
|
unreviewed
Joined: Dec 07, 2000
# Posts: 6776
|
Posted: 2005-Mar-09 19:25
"To support the publishing community, Yahoo! will be introducing new products and services-including publishing tools, advertising products and access to our Yahoo! audience. Our products will leverage the Yahoo! network to provide the most value for small publishers. If you are interested in being notified when they launch, please provide your information below."
http://publisher.yahoo.com/
|
|
You are not permitted to post messages in this forum or topic, because of one or more of the following reasons:
- You have not yet logged in, or registered properly as a member
- You are a member, but no longer have posting rights.
- This is a private forum, for which you do not have permissions.
If you are a recent member, it's possible that you simply have not yet confirmed your account. Please
check your email for a message entitled 'JimWorld Forums: Confirm Your Account' and follow the instructions
contained within.
If you cannot find this message, click here to Re-Send it.
|
If you are still experiencing problem, please read the
Login Assistance
Article for some advice on what may be causing your login not to work properly.
|
Switch to Advanced Editor and ...
Create a New Topic
or Reply to this Thread
|
|
Inbox
